This quote from an article by the always insightful Jerry Fishenden really stuck out for me: With apologies to the late scientist and author Arthur C Clarke, to those who don’t understand technology, any sufficiently advanced marketing bullshit from snake oil merchants…
Even if we adopt Tom Loosemore’s definition of digital – and we probably should – it’s still necessary to interpret it in the context of the service you are looking to digitise. I’ve worked out a really simple framework for thinking…
The ideal The GDS service manual is very clear on the roles required to run a proper multidisciplinary team to deliver digital services. It states that you must have a product manager service owner delivery manager user researcher content designer designer developer…
Carrie Bishop’s rather well-known post on this subject was published in 2016. In the 7 years that have passed, have things changed? Not really. I dare say that if you were to stand in a town centre and ask passers-by whether…
A lot of the time digital and technology work doesn’t produce the hoped for results because it’s part of a big programme. Lots of organisations love a big programme. They are useful ways of unlocking money from capital pots, they…