‘We’re not leaving this bar until we’ve come up with such a great idea that I can’t sack you’

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“The third list I’m going to tell you about very quickly is the BBC iPlayer, which of course is nothing more than a list, presented well. A list of telly programmes and radio programmes. I thought I’d tell you the story of how we came up with it in the very, very first place, before it was a list.”

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